When you think of sex toy shops, most often you’re probably thinking of shady-looking shops that cling to the shadows of highways. These shops are also the ones that have those creepy private booths in the back that most definitely cannot be entered without full hazmat gear.
The success of these types of shops is rooted in the same reason why everyone living outside of a significant city immediately think of sleazy shops instead of decorated storefronts. Their success can only be measured by the competition around them.
I live near a large city, but it is nowhere near what one would call bustling, or even moderately significant. There are three sex toy shops within 50 miles around me in any direction. Two are your standard, cliche shops directed predominantly at men, complete with jizz rooms in the back and a smarmy, unkempt man at the register. One tries desperately to appeal to women by making their main focus lingerie. Their store is filled with teddies, nightgowns, and negligees with a marked off back room for adults only. I scoped out their stock once, and it was simply an array of penis novelty items for bachelorette parties, jelly dildos, and egg vibrators. It made me sad.
Coming from this kind of background in sex toy shops, I was more than ready to discover Babeland when I did.
Founded by women for women, Babeland, and their “sex toys for a passionate world,” are dedicated to creating fun, friendly spaces that aren’t intimidating and, more importantly, aren’t filled with the semen of the guy who just held the door open for you on your way in. They actively celebrate the libido and treat sex as something to enjoy and have fun with, instead of feeling ashamed of it.
Babeland is celebrating the launch of its fifth store nationwide, located in Brooklyn, New York. The store is positioned in between a maternity store called Bump and an organic restaurant that sells an herbal infusion to boost libido, really speaking volumes of how approachable, unassuming, and safe their stores are to visit and shop. Store locations also have regular events scheduled for seminars on sexuality, workshops, and even parties.
Check out Babeland.com for a great selection of sex toys, educational books, erotica, DVDs, and more. You can also expect product reviews in the future of some of the products and accessories on sale at Babeland, so look out for that!
Wow, that is super clean store front with same product that can be found on other places. I think they have done a great work on how adult shop can look with friendly atmosphere…
Finally, someone figured it out: In order to attract women to a sexshop it has to be founded/created by a woman. Men still have no idea after all these years…
Those places witht he booths still scare me. I was groped by a dirty old man shortly after my 18th birthday when I went into one of those places to see what was in there. Ewwww. It still creeps me out 🙁
Seems that someone finally realized what sex shop actually has to look like to attract women rather than put them off from the whole idea in disgust. Shouldn’t actually be that hard to figure it out really.
Wow, thanks for the link. With everyone becoming so conservative, it seems that shops that promote a healthy sex life without being scummy are few and far between.