December 4, 2008

Family of Wal-Mart Employee Sues over Black Friday Death

Wal-Mart The shopping conditions of “Black Friday” can most definitely be described as nothing less than chaotic and this past Black Friday can be described just the same; however, there was an altercation on that morning that does differ from previous years and that is the fact that a 34 year old seasonal Wal-Mart worker in New York was trampled to death by a stampede of discount-seeking shoppers.

Most recently, the family of the Wal-Mart worker, Jdimytai Damour, has filed a wrongful death lawsuit against Wal-Mart, claiming that Wal-Mart “created an atmosphere of competition and anxiety” that led to “crowd craze.” In the lawsuit the family argues that Wal-Mart “engaged in specific marketing and advertising techniques to specifically attract a large crowd and create an environment of frenzy and mayhem and was otherwise careless, reckless and negligent.”

Do you think that the family has the right to sue Wal-Mart over their loved one’s death? The family certainly feels that they have the right and frankly, I do as well. As a person who had their first Black Friday shopping experience this year, I personally visited a mall as well as two additional stores that morning and not one store I shopped at had appropriate security or law enforcement on the scene. When it comes to retailers and Black Friday, every single one of them are indeed using marketing and advertising techniques to attract a great deal of people and in doing so, they are fairly certain to have a line outside of their store for at least a half hour before opening their doors to the crowd they have attracted with whatever discounts or sales they have. These stores have no idea how many or what types of people will be lined up outside their doors and in any social situation where a large group of people are present, there is always a risk of either a fight breaking out or in tragic cases such as this, someone can lose their life over something as small as saving money. Think of it this way–Any concert I have ever attended in my life has had either security guards, law enforcement or both present, so why not take the initiative to do the same on Black Friday?

Since this man was the first person to ever die during the post-Thanksgiving bargain-hunting ritual, I would expect that all stores, no matter how big or small, to ensure safety and have security on hand for following Black Friday openings.

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About the Author: Holly Ord

In addition to being the Founder and Editor of Woman Tribune, Holly Ord is a freelance writer, web designer and developer, feminist activist and blogger, and hopeless video game addict. She lives in Northeastern Pennsylvania and has been blogging on liberal politics and gender equality on her personal website, Menstrual Poetry since 2007.

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7 Comments on Family of Wal-Mart Employee Sues over Black Friday Death / Add Your Comment

  • As soon as I heard about this story I knew there was going to be a huge lawsuit filed. You would think that they would at least mourn for a week and then go after Walmart. Walmart is not very organized on Black Friday. At least hand out tickets or something. A free-for-all is not the way to go and they will pay dearly for it.

  • Carla says:

    Everyone morns differently. There are no two grievers that are alike. I have no idea how I would act/mourn if that was my husband, brother, etc that was killed on that day, but I definitely hope Wal*Mart pays for this.

  • Melissa Marshall says:

    Of course the family has every right to go after the Walmart Corporation for their lack of security. The public shoul’nt have to bear the brunt of responsibility for safety. any
    thinking person that is in a management position should be responsible for this senseless death and heartbreak to the family.

  • I know if I was in that crowd that trampled down a man in death, I would feel somewhat responsible. You cant hide behind, “Well, it wasnt our fault that walmart doesnt put their employess in riot gear for black friday”. While I do agree that walmart should do something, we as a people need to take responsibility for our own actions. I know I wasnt out on black friday for that very reason, people are IDIOTS on black friday, all so they can save a few hundred bucks. Kind of sad.

  • margot says:

    Aboslutely! I was sickened by this news and I hope that Wal-Mart is forced to pay. I also hope it sets an example for companies to create order when they advertise deep discounts and that people get a grip and don’t allow mob mentality to overtake them in their quest for cheap tv sets.

  • R4DSCard says:

    I have no idea how I would act/mourn if that was my husband, brother, etc that was killed on that day, but I definitely hope Wal*Mart pays for this.

  • Sadly, no matter what happens here there is only losers, no winners.

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