LEGO toys have been a childhood staple for decades. I played with the interlocking blocks and minifigures when I was a kid, and kids today not only have the luxury of more themed LEGO sets than one could possibly count from off the top of their heads, video games featuring popular characters who have undergone LEGO makeovers, and now even a full-length movie.
“The LEGO Movie” is the first-ever full-length theatrical LEGO adventure directed by Phil Lord and Christopher Miller. The original 3D computer animated story follows Emmet, an ordinary, rules-following, perfectly average LEGO minifigure who is mistakenly identified as the most extraordinary person and the key to saving the world. He is drafted into a fellowship of strangers on an epic quest to stop an evil tyrant, a journey for which Emmet is hopelessly and hilariously unprepared.
Chris Pratt (“Moneyball”) stars as the voice of Emmet. Will Ferrell (“The Campaign”) stars as the voice of his primary adversary, President Business, an erudite, anal-retentive CEO who has a hard time balancing world domination with micro-managing his own life; while Liam Neeson (“Taken”) voices the president’s powerful henchman, known as Bad Cop, who will stop at nothing to catch Emmet.
Starring as Emmet’s fellow travelers are Oscar winner Morgan Freeman (“Million Dollar Baby”), as Vitruvius, an old mystic; Elizabeth Banks (“The Hunger Games,” Emmy nominee for “30 Rock”), as tough-as-nails Lucy, who mistakes Emmet for the savior of the world and guides him on his quest; Will Arnett (Emmy nominee for “30 Rock”), as the mysterious Batman, a LEGO minifigure with whom Lucy shares a history; Nick Offerman (NBC’s “Parks and Recreation”) as a craggy, swaggering pirate, obsessed with revenge on President Business; and Alison Brie (“Community”) as a sweet, lovable member of the team with a powerful secret.
Check out “The LEGO Movie” Everything is Awesome! blog app below for interactive GIFs from the movie that move when you mouse over them. Press the “record” button in the app and make a 6-second mini LEGO video of your own. Videos instantly post to YouTube for everybody to enjoy, so get creative!
‘The LEGO Movie’ DVD/Blu-ray Giveaway
“The LEGO Movie” was released on DVD/Blu-ray June 17, but if you still haven’t picked up your copy, you can enter for a chance to win yours below. Randomly chosen winners from all blogs running this giveaway will also receive mini LEGO toys.
This giveaway is open to US and CAN entrants ages 18+ and will end July 2 at 11:59pm ET.
This giveaway was made possible by Warner Bros. and PartnersHub. No incentive was provided and opinions are my own.