Counter Offer Shenanigans on Sponsored Reviews

As it can be seen from the Disclosure Policy conveniently located in the footer of this website, I admit that while they are very few and far between, I will occasionally accept a sponsored review from a business or advertiser looking to generate buzz to their website or about their product or services.

A service that a great deal of experienced bloggers utilize in order to sell a sponsored review on their website is Sponsored Reviews. With its clean and easy to use interface, I personally find it to be a little less annoying than PayPerPost, which virtually every person with a website has ran to for some extra cash at one point or another. The way Sponsored Reviews works is a little different than what most bloggers are used to. In order to write a sponsored review you must select categories for your website, write a short description about it and then bid on reviews that advertisers have put in the marketplace that match the category in which you have placed your blog under.

Today I have run into something completely new to me when it comes to Sponsored Reviews–The advertisers’ ability to counter offer. While I have only accepted two offers on this website and those have been put on my other website only, I was a little surprised when I saw that an advertiser had sent me a counter offer on a recent bid I had made for this website. As most of you may have heard, Google PageRank has recently updated and when that happens, I always take a few moments to really dig through my statistics and see where this website stands as opposed to other websites in the same niche. After analyzing my overall statistics, I then go through my website listings that I have on services such as Sponsored Reviews and adjust my prices accordingly. Apparently, however, advertisers are likely to disagree with your proposal.

Just a few hours after bidding on a post I received an email of a counter offer over 75% lower than what I had offered in the first place. After wondering for a great deal of time if I had missed something and then realizing that advertisers are just generally known for counter offering bloggers ridiculous prices that are obviously beneath them, I counter offered them–For my original asking price.

So here is a lesson to all of the bloggers who utilize review services in order to help buy the groceries at the end of the month–When your bid receives a counter offer from an advertiser when you know damn well that the price they are countering you for is so obviously beneath you, do not buckle at the mere chance of a few dollars. As a web publisher, you must know where you stand and if you feel your website is worth $5 a post then by all means, you should most definitely be accepting $5 a post; however, if you feel as if your work is worth more, than you should be accepting no less than what you believe you are worth for your work.